Marks Electrical - Platinum

The goal was to push the brand into the view of an affluent customer without losing its identity to that typical, bland "luxury" trend where everything just goes muted and soft-focus. This was purely a branding and asset task, not UI.

Brand Elevation

Feb 2, 2026

I adapted those luxury vibes by refining the character with a more petite, feminine silhouette and metallic platinum textures. in Blender. These assets, paired with custom Photoshop kitchen backdrops, seat the character amongst the high-end product range to guide customers toward the premium categories.

The result hits that luxury aesthetic while keeping the brand's soul intact.